Official Partners

Working with the best
for over 20 years

Over its 20-year history, Nirvana has gone from having a single product offering as the Official Great North Run (world’s biggest half marathon) accommodation partner, to a strategic partner of some of the world’s biggest sporting events and their athletes.


Since 2005, we have been proud to be the Official Travel Partner to the European IRONMAN Tour. Whoever finishes first, we’ll call him the IRONMAN. During an awards banquet for the Waikiki Swim Club, John Collins, a Naval Officer stationed in Hawaii, and his wife Judy, began playing with the idea of combining the three toughest endurance races on the island into one race. They decided to issue a challenge to see who the toughest athletes were: swimmers, bikers, or runners. On February 18, 1978, 15 competitors, including Collins, came to the shores of Waikiki to take on the first-ever IRONMAN challenge.

British Triathlon

Since 2002, we have been proud to be the Official British Triathlon Federation Age-Group Team Travel Supplier. British Triathlon is now a Federation, whose members are the Home Nation’s Associations of Triathlon England, triathlonscotland and Welsh Triathlon. British Triathlon is responsible for matters such as the Great Britain Elite, Paratriathlon and Age-Group Teams, British and International events, Anti-Doping and International Representation. British Triathlon also manages a number of services that are shared with the three Home Nations.

World Triathlon

World Triathlon is the international governing body for the multi-sport disciplines of triathlon, duathlon, aquathlon and other nonstandard variations. The World Triathlon host the top level international race series the World Triathlon Series and the World Triathlon World Cup.


Nirvana is delighted to join forces with Spartan as Official Travel Partner for Western Europe. An exciting experiential sport in Obstacle racing, Spartans from all over the world can now enjoy stress-free travel, whilst exploring some of the worlds most breathtaking event destinations.

Great Run

Since 1999, we have been proud to be the Official Travel Supplier to the Great Run Event Series (which includes the World’s Greatest Half Marathon…The Great North Run). The Great Run Company specialise in the development, design, organisation and rights management of mass participation and televised sporting events. The journey began with Brendan Foster (Chairman) being inspired to take up running after watching a barefoot Abebe Bikila win the 1960 Olympic Marathon in Rome.  From its flagship Great North Run event, the company has grown to consist of a portfolio of events that now extend over multiple days and include not just mass participation events but family activity, with elite competition on the Great CityGames track and associated Great Swim and Great Cycle events.


Since 2017 Nirvana Europe has been working Celtic FC Travel offering an official fan charter for Season Ticket holders looking to back the Bhoys in their 2017/18 UEFA Champions League / Europa League campaigns. The collaboration will offer supporters the following benefits:

  • A seat on the official charter departing from either Glasgow or Prestwick Airport;
  • Overseas transfers, airport to stadium;
  • Club stewards and escorts throughout;
  • All taxes, charges and ATOL bonding;
  • Matchday tickets.
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